Dubai, United Arab Emirates - Wednesday, April 15th 2015 [ME NewsWire]

Under the patronage of His Excellency Sheikh Nahayan Mabarak Al Nahayan, Minister of Culture, Youth & Community Development of the UAE, Children’s International Film Festival (CIFF) will present its 2015 edition, taking place at VOX Cinemas across the UAE from 23rd April, 2015 to 2nd May, 2015, and featuring 120 films in 50 languages from 60 countries.

The Film Studio FZ LLC is proud to bring CIFF to UAE for the second time in a row. 2015 edition of CIFF will feature a unique blend of 53 films made by school students in the UAE and 67 films submitted from across the world. “CIFF has gained immense popularity since it began its maiden journey last year. It’s a platform that provides the opportunity to young people, pre-teens & teens, to express their creativity through the ever entertaining medium of films”, says Mr. Deepak Jain, CIFF 2015’s Festival Director.

In strategic partnership with the Dubai Film and TV Commission (DFTC), CIFF 2015, is powered by Nikon, and is presented in association with VOX Cinemas.

Commenting, Mr. Jamal Al Sharif, Chairman of DFTC and Managing Director of Dubai Studio City said;

“We are pleased to be partnering with CIFF for its second edition, and it is exciting to see these children producing films with so much passion and dedication. The Festival provides an ideal platform for young talent to showcase their creativity and learn first-hand about different aspects of the media industry, allowing them to gain real insight and experience at a young age.

“DFTC is committed to nurturing talent and supporting the organic growth of media and production ecosystem here in Dubai, and we welcome and encourage the creation of initiatives and platforms to support the next generation, and foster innovation and creativity.”

Over 15,000 people attended last year’s edition that featured over 60 films in 36 languages from 38 countries. “VOX Cinemas is delighted to support the Children’s International Film Festival again, this year, to showcase quality content dedicated to children and families in the UAE. We understand the importance of child edutainment and are proud to be able to partner with CIFF to bring films from across the territory to the big screens and give opportunities to children who are talented and interested in film-making by promoting and encouraging their work”, said Mr. Toni El Massih, Director of Film Content & Distribution, VOX Cinemas.

CIFF 2015, teamed up with Nikon Middle East, to conduct several hands-on filmmaking workshops in schools across the UAE and trained a total of 2,316 students under the flagship of Nikon’s globally renowned photography institution, the Nikon School. “Partnering with the Children’s International Film Festival asserts Nikon’s longstanding commitment to its primary goal which is to educate, inspire, and nurture the passion for videography and film making in this region’s rising generation; the festival also works hand in hand with Nikon’s vision and plan for training the future of tomorrow” said Narendra Menon, Regional Sales Head- Sales & Marketing, Nikon Middle East FZE. “This year’s theme focuses on the ‘Field of Vision,’ which establishes videography as an amplification of the senses of sight, sound, and motion, with the camera being a tool that extends one’s vision as well as perception. The works presented in this year’s festival demonstrate this notion, and we hope it will inspire videographers and filmmakers of all levels to continue to broaden their horizons, share their outlooks, and communicate their knowledge through visual arts.”

CIFF’s 2015 edition opens on 23rd April, 2015 at Madinat Theatre, Dubai and will screen the best in family entertainment for public on 24th April, 2015 & 25th April, 2015 at VOX Cinemas, Mall of the Emirates, Dubai. Exclusive shows for schools in UAE will be organized from 26th April, 2015 to 30th April, 2015 in Abu Dhabi, Ajman, Dubai, Ras Al Khaimah & Fujairah. The festival will conclude with a gala Red-carpet Awards Ceremony on 2nd May, 2015. Tickets are priced at a specially discounted rate of AED 15.00 and are available at VOX Cinemas Box Office, Mall of the Emirates, Dubai, uae.voxcinemas.com and VOX’s Mobile App.

Children’s International Film Festival (CIFF) aims to nurture young filmmaking talent in the UAE while setting an internationally recognized standard of excellence in films and videos for children. For more information, please visit http://www.ciff.ae/.

Contacts

Deepak Jain

CIFF 2015 – Festival Director

+971 (55) 559-6098

 dj@ciff.ae

Alexa Hooft Graafland

AHooftGraafland@bellpottinger.com

+971555597404

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