DUBAI, United Arab Emirates - Wednesday, June 4th 2014 [ME NewsWire]

Boby Chammanur, renowned Indian entrepreneur-philanthropist, and Managing Director of Boby Chemmanur International Jewellers, announced the next phase of his “Give Blood Save Life” campaign.

The campaign is a marathon run, spearheaded by Boby Chemmanur for promoting the message of blood donation among the public aimed at catering to the requirements of critically-ill patients and emergency departments of health facilities. Launched in Kerala, India in March 2014, Boby is the first Indian to run across 812 kilometres in around 200 hours in the South Indian state.

Boby Chemmanur’s upcoming task is to stage a 1000 kilometre marathon in the US, as part of his plans to set up the largest database of blood donors in the world. In the third phase, Boby will run across the UAE spreading the message of blood donation among the residents here. The UAE marathon will take place soon after the campaign in the US.

Speaking at a Press conference in Dubai, Boby Chammanur shared his experience in the recently concluded marathon in India. “This challenge took a lot out of me. I’m doing it for a cause and that is the only thing that kept me going. The “Give Blood Save Life” campaign is part of my support to life-saving activities around the world.”

“I have been preparing for the marathon for over six months both physically and mentally. People from all walks of life would run along with me in the marathon. I am looking forward to mobilise more people to come forward and donate blood in our efforts to extend support to critically-ill patients and health facilities in the region and other parts of the world,” he added.

Commenting on the campaign, Mark London, the spokesperson for “Give Blood Save Life” campaign in the US, said, “The appeal for this has spread across the whole spectrum of society. As we aim to raise awareness on a highly relevant subject, we are happy to see that the campaign is drawing a huge interest from the people. The campaign in the US will take place very soon, with the support of tens of thousands of people who are expected to participate in the marathon.”

The first phase of Boby’s marathon to spread the message of “Give Blood Save Life” launched on April 12, 2014 starting from the Kasaragod district of Kerala in India and culminated at Thiruvananthapuram, the state capital. He was accompanied by tens of thousands of people during the record-breaking run, spending USD 3.4 million on charity activities to support 1,000 deserving people during the run.

Boby founded Chemmanur Lifevision Charitable Trust, as an abode for destitute. He is expanding his social works by providing free ambulance service, setting up blood banks, and providing free rice to the needy, etc.

For his entrepreneurial efforts and social activities, Boby has been recognized with several awards and accolades that include the Best Humanitarian Award, Mother Theresa Award, Vijayashree Award and Excellent Young Businessman Award, to name a few. Boby’s blood donation campaign amassed as much as 1.5 million Likes on Facebook within a month’s time.

Boby is a winner of three major records including the Unique World Records, Asia Book of Records and India Book of Records.

Contacts

Mr. Hisham Hassan

Director (Business Development)

Chemmannur International Jewellers

+97155-9345566

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