Visa data shows that contactless payments dominated in-stadium spending as foreign tourists outspent Russian fans
Tournament ratings increased, bringing Visa brand to billions of viewers worldwide
SAN FRANCISCO-Friday 27 July 2018 [ AETOS Wire ]
(BUSINESS WIRE)-- Visa (NYSE: V), the Official Payment Services Partner of FIFA, today announced its final results for the FIFA World Cup™, showcasing the positive impact of the tournament throughout the 64 matches played across Russia from June 14 to July 15, 2018.
Overall, contactless payment technology – including payments made using contactless cards, mobile devices or wearables - took centre circle, increasing in the host cities during the duration of the tournament. During the FIFA World Cup™, contactless payments accounted for 45 percent of all Visa purchases in the 11 host cities. Fans from Poland made the most of the contactless purchasing options in-stadium, making 74 percent of Visa transactions using contactless technology.
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